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R.I.P “Redskins” Logo

R.I.P “Redskins” Logo

It has been a long time coming, but the Redskins officially need to think of a new name and logo!

 

U.S. patent office cancels Redskins trademark registration, says name is disparaging

 

Redskins owner Daniel Snyder watches warmups from the sidelines before a game between the Washington Redskins and the Detroit Lions at FedEx Field on Sept. 22, 2013. (Ray K. Saunders/The Washington Post)
June 18 at 9:56 AM

The United States Patent and Trademark Office has canceled the Washington Redskins trademark registration, calling the football team’s name “disparaging to Native Americans.”

The landmark case, which appeared before the Trademark Trial and Appeal Board, was filed on behalf of five Native Americans. It was the second time such a case was filed.

“This victory was a long time coming and reflects the hard work of many attorneys at our firm,” said lead attorney Jesse Witten, of Drinker Biddle & Reath.

Federal trademark law does not permit registration of trademarks that “may disparage” individuals or groups or “bring them into contempt or disrepute.” The ruling pertains to six different trademarks associated with the team, each containing the word “Redskin.”

“We are extraordinarily gratified to have prevailed in this case,” Alfred Putnam Jr., the chairman of Drinker Biddle & Reath, said. “The dedication and professionalism of our attorneys and the determination of our clients have resulted in a milestone victory that will serve as an historic precedent.”

 
The California-based Yocha Dehe Wintun Nation aired this ad during the recent NBA Finals urging the Washington Redskins to change the team’s name. (  / Video courtesy of the Yocha Dehe Wintun Nation)

The ruling does not mean that the Redskins have to change the name of the team. It does affect whether the team and the NFL can make money from merchandising because it limits the team’s legal options when others use the logos and the name on T shirts, sweatshirts, beer glasses and license plate holders.

In addition, Native Americans have won at this stage before, in 1999. But the team and the NFL won an appeal to U.S. District Court in 2003. The court did not rule on the merits of the case, however, but threw it out, saying that the plaintiffs didn’t have standing to file it. The team is likely to make the same appeal this time. Team officials are expected to make a statement this morning.

Luke Buchanan delivers in-depth, local knowledge regarding NW Washington neighborhoods. Luke is proficient in relative-valuation and formerly worked as a strategist for an advertising firm in Santa Monica. If you wish to learn more about your home's worth, please call or email to schedule a free real estate consultation today. You may also visit Luke Buchanan's blog or Facebook, to find additional information that may further guide your real estate decisions. Hobbies include: golf, grilling, image editing, photography, running, skiing, tennis, travel and yoga

3 comments on “R.I.P “Redskins” Logo

  1. The new name should be the D.C. Dragons. Black/Gray uniforms with Red/Orange highlights a la Smaug. RG3 on fire, literally. Moves away from “Aren’t they the state Seattle plays in?” and more embodies “We are the team of the nation’s capital.” The would be logo is my profile picture.

    Like this comment to join The Dragon Roar.

  2. Thank you

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